Campaigns

Create campaign containers and send bulk Campaign SMS from the OneXtel platform.

The Campaign module lets businesses connect with customers through personalized, rich messaging, with automation, segmentation, and analytics features that support planning and delivery of targeted campaigns. The module allows message scheduling, audience targeting, and monitoring of delivery and engagement metrics to improve communication strategy and campaign effectiveness.

A campaign is a named container that groups related messages for reporting. Create a campaign first in the Campaign menu, then send bulk messages against it using Campaign SMS under +New SMS.

Add a campaign

1. Open Campaign

   In the left pane, click Campaign.

2. Add campaign

   Click +Add Campaign.

3. Enter campaign details

   In the pop-up, enter the Campaign Name and a Description for the campaign.

4. Save

   Click Add. The platform adds the campaign.

View campaigns

1. Open Campaign

   In the left pane, click Campaign.

2. Show campaigns

   Click Show Campaign. The platform displays a list of campaigns and their details.

Edit a campaign

1. Open the campaign list

   In the left pane, click Campaign, then click Show Campaign to display the list of campaigns and their details.

2. Open the edit action

   In the Action column, click the ellipsis (…) icon.

3. Save changes

   Make the changes and click Update. The platform updates the campaign.

Delete a campaign

1. Open the campaign list

   In the left pane, click Campaign, then click Show Campaign to display the list of campaigns and their details.

2. Delete

   In the Action column, click the Delete icon.

3. Confirm

   In the warning pop-up, click Delete. The platform deletes the campaign.

Send Campaign SMS

Send bulk SMS campaigns using multiple variables for message personalization, importing recipient numbers from an Excel sheet. Reach up to 2,000,000 recipients for a single-part SMS, up to 1,000,000 recipients for a two-part SMS, and so on — recipient limits decrease as message parts increase.

1. Open Campaign SMS

   In the left pane, click +New SMS, then click Campaign SMS.

2. Download and fill the sample file

   Click Download Sample File, select the preferred file format, and click Save File. Enter all required information in the appropriate columns of the Excel sheet.

3. Upload the file

   Click Choose File and upload the completed Excel file (maximum size 200 MB).

4. Select campaign and Sender ID

   Select the appropriate campaign name from the dropdown list, then select the Sender ID from the dropdown list.

5. Select the contact group

   Select the Group of contacts to send to.

6. Remove duplicates (optional)

   Select Remove Duplicate Numbers to refine recipient data automatically.

7. Enter message content

   Enter the SMS content, or enter the template content and click Select. Select a language from the dropdown list.

8. Insert a URL (optional)

   Click Insert URL to include a link in your template.

9. Set message options

   Select the appropriate options (see table below).

10. Send

    Click Send. A confirmation pop-up appears with a summary of the message details, including invalid numbers, blacklisted numbers, SMS character count, credits used, DND numbers, and duplicate numbers. Click Send Now to dispatch the campaign.

Option	Description
Allow Multi Part SMS	Messages over 160 characters are split into multiple parts.
Allow Unicode	Send SMS in various languages.
Send as Flash SMS	Message appears on the recipient’s screen rather than in the inbox.

After sending, track campaign performance in Reports — the Campaign Summary and Search reports both let you filter by campaign.